Build a Business That Doesn’t Flinch When the Market Does
 
When the economy shakes, most businesses scramble. Yours won’t have to.
 
The Recession-Proof Revenue Playbook is a clear-eyed, no-fluff guide for founders, marketers, and media entrepreneurs who want to build resilient businesses with real revenue systems—especially when the market turns volatile.
 
Written by Hassan Spruill, this playbook pulls from 15+ years of experience across editorial, experiential, growth marketing, and monetization. Hassan has helped legacy brands and emerging startups grow audiences, win awards, and—most importantly—drive revenue, even in uncertain times.
 
Inside, you’ll learn how to:
 
Shift from chaotic growth to sustainable profit
Decode customer behavior during downturns
Diversify income streams without diluting your brand
Build sales funnels that don’t leak trust
Lower acquisition costs without lowering your standards
 
This isn’t theory. It’s battle-tested strategy, sharp storytelling, and honest lessons from someone who’s helped scale media companies through both booms and busts.
 
If you’ve ever thought, “I can’t afford to get this wrong again,” this book is for you.
 
Adapt faster. Sell smarter. Build unshakable revenue.