In today’s shifting financial landscape, marketing your investment fund is as important as managing it. Marketing Investment Funds offers fund managers, general partners, and marketing professionals a clear, actionable roadmap to raising capital and growing brand presence—without crossing regulatory red lines.
Written by Hassan Spruill, a 15-year marketing and product strategist with deep experience across media, compliance-sensitive industries, and audience development, this book breaks down how to market hedge funds, angel investments, and private funds in full compliance with SEC regulations. From building investor funnels and messaging strategies to understanding Form D rules, solicitation restrictions, and digital ad compliance, this guide makes complex regulations digestible and immediately usable.
Inside the book:
How to attract LPs and HNWIs without triggering general solicitation risks
What the SEC allows (and forbids) in social media, email, and digital ads
Sample copywriting do’s and don’ts for fund websites and investor decks
The difference between Rule 506(b) and 506(c) marketing
Real-world scenarios for compliance-proof messaging, landing pages, and events
Whether you’re a first-time fund manager or an experienced marketer supporting private capital, this book gives you the tools to stay compliant while building momentum. It’s not just about getting attention—it’s about earning trust, avoiding penalties, and growing the right way.
If you’ve ever said, “Can we say this in our marketing?”, this book answers that question—and shows you how to say it better.